BRAIN Advertising Agency

Brain turns ideas into precious metals

admin — Thu, 26 Apr 2012 10:18:13 +0000

Brain took 4 prizes at the KTR Awards, the annual event honoring the best creative output in Polish advertising.
The State of Spirit for ING Bank won Gold for Best Campaign. The campaign was nominated to Grand Prix.
The Toadstool from that campaign won Gold for Best Online Film.
Shoes for ING Bank won Bronze for Best Film.
No Secrets for HBO, made in cooperation with BX, won Bronze for the Best Online Campaign.

Who are you? A Little Pole

admin — Thu, 26 Apr 2012 09:18:26 +0000

Who are you? A Little Pole. An African Polish guy and Asian Polish girl recite the opening line of a famous Polish poem, one that every kid in Poland knows by heart. They speak in Polish, for they are native Poles. Still, the image is not that obvious for Polish eyes, and we show it on purpose.

Our intention: shake up things a little, make Poles think. The Polish cola wants our countrymen to see more variety in their surroundings. We want them to open up.

This year’s campaign, broadcast just before UEFA Euro, we target national flaws connected to football. Hoop Cola advises Poles to cool off and “open at others”.

Radio Zet „Yes, I’m listening”

admin — Thu, 19 Apr 2012 13:05:22 +0000

New campaign for Radio Zet, shows, that this radio is near their own listeners. It Reaches them, as close as possible. Because it is not enough just to listen to the radio. Radio Zet is listening too, is in close contact with listeners. It likes to surprise and to be surprised. Radio Zet – Yes, I’m listening.

“Win as you wink”. A parody of TV game show in newest ING Bank campaign

admin — Tue, 20 Mar 2012 11:45:28 +0000

We wink to viewers with many eyes in a TV game show parody you’ve never seen before! And all this to make viewers realize that sometimes it’s easier to borrow money than to win money.

We are nominated for the best interactive app

admin — Thu, 08 Mar 2012 11:00:08 +0000

Our agency has prepared an online contest for the viewers and fans of TV series “Bez Tajemnic” which was the first production by HBO Poland.

The task was to find answers to questions about the leading characters appearing in “Bez Tajemnic”. The answers could be found on especially prepared imitation of the personal computer desktop of Dr Wolski – the main character of the show.

2012 PROMAXBDA EUROPE AWARDS FINALIST LIST

Our Community Managers’ team won the pitch for Douglas social media

admin — Tue, 06 Mar 2012 19:16:13 +0000

Now the sniffing, patting, pampering and beautifying is going to happen on line

WiFi Express. New ING campaign in a serial format

admin — Thu, 22 Dec 2011 10:57:36 +0000

It’s one thing for a bank to use a series format. But to make internet a protagonist? Only @ ING.

Gold and Silver Effie 2011 for Brain

admin — Tue, 18 Oct 2011 11:10:10 +0000

In the 2011 Effie Awards we won gold for the strategy and comunication for Loza brand (Unibrew) - “A small brewery with a big beer”.

The second, silver award, goes to Brain for the ING campaign “Fairytales”.

Last installation hero

admin — Mon, 19 Sep 2011 09:37:08 +0000

Everyone can be a hero. If only one uses tools and material from Leroy Merlin, that is. What bigger merit than improving your house for your close ones?

Creativity comes from the brain

admin — Sun, 18 Sep 2011 17:00:01 +0000